Efficient communication is the key to achieving a project’s aims and ensuring the transparency of the use of the EU funds. Throughout every step of the project implementation, partners need to interact with target groups. The selection of communication activities, channels, tools and events depends on the target groups’ needs.
In core projects, partners should plan how to reach out and engage their target groups in preparing, piloting and evaluating the solutions. Finally, projects should plan how to encourage their target groups to use these solutions in their daily work.
In small projects, partners should plan how to engage their target groups in the development of deliverables and outputs. Projects should plan how to encourage the target groups to use the project deliverables and outputs in their daily work.
A platform enables the creation of synergies and support cooperation among partners from different projects in order to facilitate a better uptake of solutions developed in the projects. Projects should plan how to reach out and engage their target groups in learning about the results of different projects.