The Work Towards the Development of the Brand for the Baltic Sea as a Single Sailing Destination has started
14 March 2023
The project partners have presented their work on developing the network of marina in the countries, marketing activities and discussed the further plans on the development of the brand for the Sailing at the Baltic Sea. A great attention in all the discussions is paid to introducing of the sustainability as a key element to the development of the region.
The Baltic Sea region, and its more than 1,000 marinas, developed infrastructure, diverse nature and rich cultural life, is an attractive sailing destination, but lags behind international competitors in terms of recognition and utilization of economic potential.
At the end of the seminar, the participants agreed on tasks so that by this year work on brand development would be completed in Autumn.