Is your company actually ready to go abroad?

One of the most practical tools developed during BSR Go-abroad is the Internationalisation Readiness Assessment.

Instead of asking “Which country should I enter?”, the tool starts with a different question:

“Are we actually ready?”

The assessment evaluates ten areas including:

• market research
• strategy
• financial readiness
• team competencies
• logistics
• sustainability
• networking
• risk management

The goal isn’t to score companies.

It’s to identify what should be strengthened before investing time and money in international expansion.

Sometimes the smartest next step isn’t entering a new market.

It’s improving your readiness first.

📘 Learn more in the Blueprint, available free of charge in the Solutions section of the project website:
https://interreg-baltic.eu/project/bsr-go-abroad/

Programme Manual Online

Choose