AI in Live Music Business: Between Promise and Pragmatism @Reeperbahnfestival

Project: MI-RAP
Physical Meeting
  • Date & Time
    17. September 2025
    18:00 - 20:00 (BST)
  • Organiser
    Hamburg Music Business e.V.

Description

AI promises to streamline workflows and solve bottlenecks – but what does that look like in the day-to-day of the live music business? Drawing on interviews with industry professionals and an evaluation of current tools in Popakademie’s research and praxis lab SMIX.LAB, this keynote explores where AI might offer real support in areas like planning, data handling, and automation – and where its promises meet the constraints of practice. It offers a nuanced view on the intersection of innovation, technological expectations, and the realities in a business built on improvisation, networks, and trust.
After the keynote, we’ll open the floor for your questions. In our following networking with free drinks, you’ll have the opportunity to continue the exchange in a more informal setting and connect with professionals from across the live music and innovation landscape.
The event is part of the MI-RAP project, co-funded by the EU programme Interreg Baltic Sea Region

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