INTERREG BALTIC SEA REGION 2021-2027

Project toolkit

Expand your target groups

Reaching beyond

Active engagement of your target groups & going beyond:
crucial for successful project implementation

When it comes to project implementation, one cannot underestimate the importance of engaging the right stakeholders. To achieve true success, it is essential to identify and involve the relevant organisations from the region and beyond. With that in mind, this section aims to provide inspiration to the projects to engage different types of organisations and drive the project implementation forward. Thus, projects can tap into a wealth of knowledge, resources, and support.

Engaging stakeholders is about fostering genuine connections and relationships and goes beyond simply informing them about the project. It means actively involving them in the planning and implementation processes. By valuing their input and involving them from the outset, projects can harness the collective power of their stakeholders, leading to more effective and sustainable outcomes.

Stakeholders can be involved in the project as project partners or associated organisations. They can also be engaged in project activities.

Reaching beyond

Coordinators of the policy areas of the EU Strategy for the Baltic Sea Region

EUSBSR policy area coordinators (PACs) facilitate connections between the projects, public administrations, and thematic experts in the region. This collaboration results in wider outreach and increased visibility for the projects. This collaboration helps also ensure that the solutions developed by these projects become an integral part of the work conducted by various organisations in the region.

Reaching beyond

Pan-Baltic organisations*

Pan-Baltic organisations serve as essential networking hubs, bringing together stakeholders from different sectors, countries, and disciplines. By engaging with pan-Baltic organisations, projects can foster valuable connections with institutions and experts across the Baltic Sea region. Their involvement can provide invaluable policy insights and support, ensuring alignment with regional priorities and strategies. Projects can amplify their impact by influencing policy frameworks and initiatives at a higher level as well as increase visibility and showcase their achievements to a broader audience within the Baltic Sea region and beyond.