Baltic Sea Region Cultural Pearls for more resilient Cities and Regions
BSR Cultural Pearls

Rūjiena – third city to receive the BSR Cultural Pearl 2024 Award

20 June 2024
Last weekend, May 25, a bright, loud and generations unifying event took place in Rūjiena – the Ice Cream Festival and Rūjiena’s name day celebrations.
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During the celebration, in the presence of residents of Rūjiena and guests from far and near, the city was awarded the title “BSR Cultural Pearl 2024”.

The award was presented by Dr. Kazimierz Musiał representing the Council of Baltic Sea States (CBSS), leading partner of the Interreg Baltic Sea region program project “Cultural Pearls of the Baltic Sea Region for more sustainable cities and regions”.

The thank you speeches was given by Chairman of the Valmiera County Council Jānis Baiks and Ivo Virsis, head of the Rūjiena Association administration as well as Guna Kalniņa-Priede, head of Vidzeme Planning region administration as one of the project partners.

“Cultural Pearl title is a great opportunity to highlight Rūjiena, its uniqueness, not only on a regional, but also on a national and European scale, as well as to support efforts to unite citizens of different interests and ages through cultural events. At the moment, a lot has been done in the city – a meeting place for residents has been created at Rīgas street 8, where various events have already taken place, and a set of diverse events has been planned, the implementation of which will take place until the end of this year. We look forward to following the development of Rujiena,” stated Kazimierz Musiał.


Information prepared by: Zane Kaķe, PR specialist Vidzeme planning region.